What the freight brokerage business doesn't want disclosed and why !
Now for you drivers and other individuals out there who have
been asking how to get into the freight brokerage business, I
have some important information to share with you.
In your quest to learn more about the freight brokerage
business, perhaps you have felt like a person who keeps trying
to push that big button on the outer doorway while trying to get
inside and out of the cold weather. We'll... listen, they've
already cut the wires so you can't come in. That's were I come
in. I got great news for you - I have the eletrical tape and
we're going to fix it!
What do I mean by this? This industry is of the best-kept
secrets. You may have been thinking that the only way to get
into this is to be a full broker, or that you need to know
someone in the business or have the right password. Well, you
are partially right; knowing someone will help you get in, but
there is another way.
You can start off as an "agent" for a broker and still make
plenty of money. Who better to take care of a driver - than
another driver, one such as yourself? You do not have to be a
licensed broker to be in this business. You just need to
understand how it works and to sign on with a well-established
brokerage firm with excellent credit and we show you how. As a
"broker-agent," you do not have to carry the bond (which is
suppose to go over $150,000 in 2006) and insurance and you don't
have to worry about billing and collections. The broker does
this for his or her cut. Most brokers pay between 50 percent and
65 percent of the load you sell. Anyone who may pay more than
this is usually new to the business, hasn't established credit,
or their credit is not good enough. If you go work for one of
these companies it is harder to get freight from the shipper, so
beware.
If you really want to get into the business, educate yourself as
much you can about the industry as a whole. If you call a
broker-agent training program or a brokerage school, make sure
no one gives you the runaround in answering your questions. If
they do this, what else are they going to try and keep from you
and why?
Think things through. Ask yourself: why would I go to a school
that is going to teach me to be a broker and then offer me
placement with their brokerage company? Why would they want to
teach me everything they know - if I'm going to go compete
against them in this industry?
Let's say you start working for a brokerage company and discover
a few months down the road you don't like doing business with
them. How do you find another brokerage firm to work for? Did
they explain how you should go about this? I'm not saying that
you're not going to learn anything from a school such as this.
I'm just saying you should ask yourself these questions before
making a decision. In your quest, you will be continually
increasing your knowledge about the industry.
Another question you will want to ask is why they got into the
business of educating others in the first place. I got into it
for several reasons. One of the main reasons was because I've
seen what these large trucking firms are trying to do. They're
trying to monopolize this industry and if they do, we as
consumers are in for it. Why should we be concerned? Because, as
they expression goes, "everything runs downhill." The large
firms are moving freight at low fees and under-cutting other
trucking firms to get all the accounts they can muster.
There is nothing wrong with that except that once they
accomplish their goal, they will raise the rates on the shipper
and the shipper will transfer them on to us. I suppose you could
say that I got into the business of education in order to give
the big dogs a run for their money.
Please understand that we are not hired by any one broker to
bring agents to their particular company. We teach individuals
to make their decisions as to where to work and who to work for.
We educate drivers, dispatchers, warehouse employees and
individuals in the industry about everything that's available to
them, what to watch out for, what kind of questions to ask, what
to do before signing on with a brokerage company, and where to
go to continue the learning process.
We tell them that this business is not an
over-the-night-get-rich-quick scheme. We tell them that they
have to work at it by building up their customer base, which
consists of the shippers, and that with a lot of determination,
it will pay off in the long run. If you're timid and do not like
talking on the telephone, this type of work isn't for you. All a
person needs to get started is a good computer, a fast Internet
provider, a couple of telephone lines, a dedicated fax line, a
file cabinet, file folders and Microsoft Excel. Do not let
anyone talk you into spending too much of your hard-earned
money. You're getting into this business to make money, not to
spend it.
When I used to work for a brokerage company as a dispatcher I
saw with my own eyes how much my broker made on each load that
was moved. I remember thinking how much I would have loved to be
in the freight industry at that time. But as you know - it costs
a lot of money to get started.
How I got started in this industry: One day I saw an article
about being a freight broker agent. I asked myself, what's this?
I started inquiring and found out real quick that no one wants
to share their information. But I kept plugging along and
finally got into it. I'll tell you what: I'm so glad I did.
Everyone thought I was nuts for quitting a government job, but I
knew I wasn't. Then... individuals started asking me questions
about the business and for me to take the time to teach them
about the industry. I readily agreed.
The fact is, everyone in this industry seems afraid of losing
their shippers or drivers to someone else. My thinking is that
if you take good care of your drivers and shippers - they take
care of you. So to me, teaching others is not an issue.
Personally, I love to watch drivers and individuals light up
like Christmas trees when they finally understand what's going
on. That I personally had something to do with opening up their
minds and watching the light switches go on tickles me every
time.
To read what others have to say about our training go online to
http://www.shipperscarriers.com. If there are any brokers out
there looking for quality agents, we would love to hear from
them. Please keep in mind that when it comes time to talk about
the profession with our agents, they're interviewing you just as
you're interviewing them.
ShippersCarriers.com LLC is an independent educational facility
offering the "Freight Broker Agent Training Program." They're
located 20 miles west of the Flying J and TA truck stops at exit
201 off Interstate 75 south of Atlanta in Barnesville, Ga.
Maria Suzettis is CEO of ShippersCarriers.com LLC. She may be
contacted online at http://www.shipperscarriers.com or by
calling (877) 737-9479 or (770) 872-2639.
About the author:
Maria Suzettis - CEO of ShippersCarriers.com L.L.C.
With over 16 years of knowledge in the "Freight Brokerage"
business. Educating mostly truck drivers who have wanted to know
about this industry, but can't get answers. We've dedicated
ourselves in doing so.