Your Business Merchant Account
A business merchant account is the best way to expand your
company's operations and conduct e-commerce without risking too
much of an investment. Simply apply for a merchant account the
way an individual would apply for a personal credit card. As
with individual applicants, a company needs to show a positive
credit history and the ability to make payments on a merchant
account at present. In addition, it cannot be involved in shady
dealings with which the underwriters might not agree. Many
lenders will let you apply online, although some charge a fee
for this. Often you will get a decision on your application
within a day or two. If approved, you can begin making
arrangements to accept credit payments in a variety of ways. Pay
attention to fees and payment terms. For example, you may be
asked to pay 15 to 25 cents per transaction. Or you could have
the choice of paying a low overall percentage rate. Some lenders
impose minimums, though, meaning you will have to pay a "bottom
line" fee no matter how many transactions you make.
Your business merchant account will let you purchase or lease a
credit card processor that can be plugged into your store. Or
you can take a wireless version with you when collecting
payments from other locations. Many business owners prefer to
use a telephone ordering and payment system. This can be
automated, reducing the need for staffing except for questions
or glitches. Customers can speak or touch-dial their credit card
numbers into the phone to process orders at their convenience.
You will need to make sure your system is fully operational at
all times and that it is customer-friendly to keep from annoying
or even driving away current or new clients.
When you utilize a business merchant account, you can receive a
printed monthly statement, discounts for other services, and
occasional other benefits as well. Being able to accept credit
card payments suggests that customers will look at you a little
differently, knowing that you have earned an underwriter's trust
for this important role. Posting signs for accepting credit card
payments places your company in the ranks of the elite, since
many smaller or newer companies do not yet enjoy this privilege.
When you begin accepting credit card processing, you can move
away from cash-only payments or checks that can bounce. The time
saved from managing cash flow can be channeled into more
meaningful tasks.
Getting a merchant account means that you're ready to upgrade
your business, and that you are taking extra steps to
accommodate your customers. Be proud to receive a merchant
account, knowing that not everyone is approved. Handle it
responsibly, since you have much to be thankful for with your
new business merchant account.
About the author:
Dane Collins is with Merchant Digital
http://www.merchantdigital.com a nationally recognized merchant
account provider. Start accepting credit cards today:
http://www.merchantdigital.com